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Plan for care with dignity

Who will take care of you when you cannot take care of yourself?

Extended care can be costly and emotionally demanding. Planning ahead can preserve choice, protect assets, and reduce the caregiving burden placed on family.

Understanding the coverage

What Long-Term Care Is

Long-term care insurance helps pay for extended care at home, in assisted living, through adult day care, or in a nursing facility when daily activities such as bathing, eating, or dressing become difficult.

How it works

A clearer path from questions to coverage.

We turn a complicated decision into a guided conversation—without pressure or unnecessary jargon.

Understand

Benefits may pay for services not typically covered by health insurance or Medicare.

Compare

Coverage can include in-home care, adult day care, assisted living, and nursing facilities.

Clarify

Policy designs can be customized around budget, benefit period, and desired care setting.

Review

Hybrid life and long-term care policies may combine protection needs.

Why it matters

Protection that supports the life around the policy.

Protect savings and retirement assets from care expenses

Preserve a choice of care setting

Reduce physical and financial pressure on family caregivers

Secure coverage while younger and healthier

Support dignity and independence in later years

Who it is for

Coverage shaped around real responsibilities.

  • Adults planning for retirement and future healthcare needs
  • Families working to preserve assets and legacy
  • People who do not want to rely solely on relatives for care
  • Professionals considering traditional or hybrid coverage

How clients use it

Paying for visiting nurses or assistance at home

Supporting assisted-living costs

Protecting an estate from unexpected nursing-home expenses

Helpful answers

Questions worth asking.

Start with the questions clients ask most often, then open the complete FAQ library when you want to explore further.

What does long-term-care insurance cover?

Depending on the policy, benefits may support eligible care at home, adult day care, assisted living, memory care, or a nursing facility when benefit triggers are met.

What usually triggers long-term-care benefits?

Policies commonly require certification that the insured cannot perform at least two activities of daily living without substantial assistance or has qualifying severe cognitive impairment. Contract definitions control.

What are activities of daily living?

The commonly used activities are bathing, continence, dressing, eating, toileting, and transferring. The policy specifies how inability is measured.

Does Medicare pay for long-term care?

Medicare generally does not pay for ongoing custodial care. It may cover limited skilled care when specific requirements are met.

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What is an elimination period?

It is a waiting period that must be satisfied before benefits are payable. Policies differ on whether it is measured by calendar days, service days, or another method.

Can coverage pay for care at home?

Many current policies include home-care benefits, but covered providers, plans of care, daily or monthly limits, and eligibility requirements vary.

What is inflation protection?

Inflation protection is a policy feature that can increase available benefits over time. Options and cost vary and can be especially important when coverage is purchased years before a claim.

When should I consider purchasing coverage?

Buying while younger and healthier may provide more options and lower initial premiums, but affordability, family history, assets, existing resources, and retirement goals should all be considered.

Can premiums increase?

Traditional policies may allow class-wide premium increases when approved under applicable rules, even though an insurer generally cannot raise only one person’s premium because their health changed.

What is a hybrid life and long-term-care policy?

A hybrid policy combines life insurance with long-term-care or chronic-illness benefits. Benefits, guarantees, payment structure, and tax treatment differ from traditional long-term-care insurance.

Will family members be paid for providing care?

Some policies may cover informal caregivers or cash-indemnity benefits, while others require licensed or approved providers. Check the contract before relying on family-care payments.

How do I compare policies?

Compare benefit triggers, covered settings, reimbursement versus indemnity, elimination period, benefit limits, inflation options, exclusions, premium stability, carrier strength, and nonforfeiture provisions.

A personal strategy starts with a conversation

Plan for care before you need it—protect your dignity, savings, and family.